UK Cosmetics Brand Scales to 100,000 Monthly TPE Soft Touch 45mm Dispensing Caps with Stable Repeat Orders

Case Study: UK Cosmetics Brand Achieves Stable Monthly Sourcing with TPE Soft Touch 45mm Center Dispensing Caps

A leading cosmetics company based in the United Kingdom has built a reliable, long-term supply relationship with our Foshan-based packaging factory after adopting our TPE Soft Touch 45mm Diameter Center Dispensing Cap. What began as a sample evaluation quickly developed into a stable monthly order of 100,000 units, with consistent repeat orders every month thereafter.

Client Background

The client is an established cosmetics brand in the UK specializing in shampoo, body wash, and personal care products sold through both retail channels and e-commerce. With growing demand for premium, tactile packaging, the brand required a dispensing cap that would deliver both functional reliability and a high-end sensory experience for its shampoo and conditioner lines.

The Challenge

• Needed a shampoo twist cap with a smooth, premium hand feel to match the brand's upscale positioning.
• Required a reliable center dispensing action that opens easily with a light twist and seals securely.
• Demanded consistent monthly supply of around 100,000 pcs without quality fluctuation.
• Needed a customizable finish (matte, two-color) to align with the brand's design language.

Our Solution

We supplied our 45mm Diameter Two-Color Soft Touch Matte Center-Dispensing Cap, engineered to meet the exacting requirements of the UK market:

The cap's TPE eco-friendly material and soft-touch texture give the finished product a premium, non-slip feel, while the precision center-dispensing structure ensures a clean, controlled flow of shampoo or lotion. Because our factory operates its own mould and bottle/tube production lines, we were able to provide a one-stop service — from structure design and private mould customization to bulk production and shipment.

Results

Client Feedback

According to the client, our caps deliver excellent quality and a premium hand feel that resonates with end consumers. The predictable quality and steady production capacity have allowed the brand to place stable monthly repeat orders of 100,000 units, reinforcing the partnership as a core part of their packaging supply chain.

Conclusion

This case demonstrates how combining eco-friendly TPE materials, precision tooling, and reliable mass production enables cosmetic brands to source premium dispensing caps with confidence. For cosmetic and personal care brands seeking a dependable, high-quality shampoo twist cap supplier, our extensive mould capability and consistent output make us a trusted long-term partner.